Darlene Karpaski

Select The Domain Name That Attracts Free Traffic

Choose The Domain Name That Attracts The Most Clients

Target the domain for Free TrafficDo you ever wonder why you’re not getting more leads from your website? You picked the domain name that represents what you love and you’ve put your heart into it.

If you’re like most of us called to serve others, you have a mile-wide passion that influences every business decision you make including the domain name you chose.

I picked (what I thought) was a powerful top level domain for my first site, www.spiritafire.com. When that didn’t work out, I felt frustrated, so I picked the domain name, www.awakeningrecoverychampions.com.

Both sites were dedicated to serving others. In both cases, I networked my butt off. I put my heart and soul into both sites, but the incoming clients were slim to none. Needless to say, I was heart-broken. I began to feel as if having my own business would never work out. Just like you, I was using the www.IMadeThisUpInMyOwnMind.com approach instead of stepping out of my own comfort zone.

Continue reading

How to Use Ho’ Oponopono For Life Coaching and Wellness Coaching Success

Hands Generating EnergyHave you been a driving force in your quest to attract more clients? Working a JOB, caring for family and possibly parents too, you also apply that same level of energy to attracting clients into your business.

It can be taxing and disappointing when all of your efforts don’t lead to a big breakthrough in your business.

Years before I found Ho’ Oponopono, I threw everything I had at finding clients. I was taking care of my aging parents long distance, working in a full-time psychotherapy and then director position, managing a disability AND trying to build my business.

I had everything neatly lined up in a system of activities that were held together by my sheer willpower to keep it all going. I knew there had to be a way to get more clients so I networked, handed out cards etc.

Does this sound familiar?

The missing element it turned out to be was the focus on my own wellness.

HoOponopono Helps Tame the “Dragons” On the Path to Success

It turns out it didn’t matter how hard I pushed, pulled and worked to try to get client attraction on auto-pilot. There just weren’t enough “chance encounters” to meet the people who needed what I offered because I was a wild, multi-tasking action-oriented force on the planet (with no time to network!)

Continue reading

How to Awaken Clients In Your Natural Health Business

Beautiful Lavender Fields

Grow a Strong Natural Health Business

How Your Natural Health Business Can Reach Beyond Your Clients Invisible Wellness Barriers

When you have a natural health business, it’s important to look at the whole being. While you may be providing physical products and support to clients, their mental and emotional states may be silently undermining their progress. Sometimes I think of it like the tip of an iceberg. The part you see is 30%, but 70% of the land mass is below sea level.

How often have you seen your clients experience quick health results after being infused with healthy foods, herbal supplements or essential oils only to then come up against invisible barriers that short-circuit their full recovery?

Years ago I remember sitting in an office with a provider in a natural health business. I had seen her for 8 or 9 sessions and on the 10th visit she asked me if I really wanted to be well. I had just told her that I was doing what she asked, but I wasn’t getting the results.

I already felt vulnerable telling her I was stuck and her words felt like a slap in the face.

I was “doing” everything she asked me to do, but was still stuck. I did want to be well, but didn’t realize that this new approach triggered an inner limit within me. I told her that I did want to be well, but she said I must have been “doing” something wrong. It was hard to imagine that I was doing something wrong when I was “doing” everything I could. 

I later found a provider who could work with me on a mind; body, spirit level. She helped me to zero in on a belief that I didn’t deserve to be healthy. That belief represented 70% of my energy and it was trapped beneath sea level.

This new provider had enough tools of her own so that she didn’t tell me what “I should do” nor did she point any blame my way. Instead she asked me remarkable questions that helped me access the parts of myself that already knew how to heal. It was shortly after that my health quickly soared!

I was reading an informative article about Rethinking Cancer by Linda Sechrist, Senior Staff Writer for Natural Awakenings Magazine. The Naturopathic Doctor, Judy Seeger she quoted, summed it up perfectly:

“I talk to people who do all the right things to improve their biochemistry, but without an emotional detox and spiritual connection to something larger than themselves, their healing process tends to stall.”

Providing solutions in a natural health business requires this kind of holistic approach. Whether you’re meeting with a client, blogging or writing an article, always try to touch their hearts, minds, bodies and spirits.

The Financial Health of Your Natural Health Business is a Core Aspect of Your Wellness

As human beings, we are more than our biochemistry and so are our helping businesses. What we do to help heal the body, mind and spirit of our businesses helps to heal us as well. Using a holistic approach for our life’s work is as vital as using it with our clients. Our financial health tips the balance in every dimension of wellness.

As I share a few questions with you about engaging your clients, think how this line of questioning may also benefit you as you examine the health of your business.

While it does make sense to wonder if a person is blocking their improvement, it’s important to phrase questions in a way that invites them into an exploration rather than directly challenging their intent.

  • Try asking: “Have you had the experience of improving previously and then coming up against this same limit?” Invite them to tell you more to get a sense of what’s at stake if they overcome the barrier. You’ll discover the belief and fears that hold the problem in place.
  • Ask them: “Can you think of a time when you overcame this barrier even once to accomplish something you felt really passionate about?” If they did, you can help them transfer this skill into the current situation.
  • If they haven’t had even one experience, ask them to describe any limit they’ve overcome and invite them to tell you how they managed to change their thoughts, feelings or behaviors. You’ll learn the clues to get below the tip of the iceberg in your work with them.

We’re all wired a certain way and we’re all deeply seeking someone to help us unlock and access our inner wisdom in solving our problems.

In a nutshell, this approach is about having the right questions instead of having the right answers.

I later realized that the natural health provider I met with didn’t have the right answers for me. In my work with serving helpers and healers over the years, I noticed that same theme come up again and again.

When a roadblock was encountered, fingers were pointed at the client. “They didn’t want to be well. They weren’t committed to change. They weren’t working as hard as their providers and so on.” I joined in with them years ago when I was first started out, because I didn’t know either. I just knew something felt wrong about judging them as not wanting to be well.

Take the Road Less Traveled In Your Natural Health Business

I started reading M. Scott Peck’s The Road Less Traveled along with examining my own personal experiences, and my focus became centered on helping to change the culture of the mental health industry.

In the years I spent training and consulting with organizations and staff, I discovered that staff didn’t know what else to say or do. They had come up against their own limit. They were stuck. We all get stuck. It’s part of being human, but like Judy Seeger says “sometimes we need to have an emotional detox and connect to something larger than ourselves.”

I hope you’re doing that for yourself. Nothing is more important than you getting your needs met so that you can better serve your community. Overcoming the roadblocks in your natural health business can be a heavy load when you carry it all by yourself.

Trying to “keep all the balls in the air” keeps you focused on the “doing” doesn’t it?

Don’t forget to nurture your “Being” by working with someone who will ask you the right questions to help you unlock your full potential and nurture your spirit while they’re at it. 

It just may turn out that good medicine for our clients is good medicine for our businesses, too.

To Your Success,






How to Write Client Attracting Blog Posts

Tree Roots Are Like Blog Posts that Reach out and down to attract clients

Grow Clients with Blog Posts

How to Write Client Attracting Blog Posts

Have a blog to attract clients to your business?

That’s great news for the success of your business. Whether looking for local or online customers, blog posts are like the roots of a solid client attraction plan. They need to go deep and wide for upward growth.

Tom Crawford outlines a great engaging format for blog posts to help you connect better with your readers. Check out his full article at: http://tom-crawford.com/structure-engaging-blog-posts/.

Tom recommends that we engage our readers in 5 sequential stages in all of our blog posts.

Before I share his concepts, I would like to encourage you to write to ONE person in your niche market.

#1 – Attention Grabbing Blog Posts Rule

The most important part of your blog posts?

Your headline.

Your headline should speak immediately to the desires and worries of your specific market.

If you’re marketing to women trying to save their struggling marriages, you might take a keyword phrase like “save your marriage”, and create a couple of blog posts like these:

“How to Save Your Marriage in 3 Simple Steps”
“How to Save Your Marriage Before It’s Too Late.”

#2 – Great Blog Posts Hook Your Readers

Tom says that the hook is about engaging readers with a story. I agree. Stories have a way of drawing readers closer to us.

When I first started it was hard for me to do this, I hadn’t yet let go of the idea of marketing to everyone (I was afraid of missing out on someone – that darned scarcity thinking snuck up on me!), so my language was vague in my blog posts and marketing.

Looking back, I now know that I hit my Upper Limit (discomfort with becoming vulnerable to my readers and choosing one group to serve).

I like to encourage my clients to engage through the art of asking facilitative questions.

Ask questions that recognize and validate the top concerns of your audience. “Do you wake up in the middle of the night thinking about how to connect with your husband?” When you ask these kind of questions in your blog posts, you capture the heart of your ideal clients concerns.

#3 – Demonstrate a Problem in All Blog Posts

The problem you discuss has to address the most pressing issues of your niche market. If you’re not clear on EXACTLY who your market is, the problem you describe in blog posts will be too general to be perceived as valuable.

This is a reminder that our writing needs to be all about them and not our own ideas. The clues to what your readers most want lie in the groups they visit online and the keywords they use to find them. Make it a practice to visit your competition’s websites and read their blog posts for ideas to stimulate your own thought processes.

#4 – The Solution

Tom says that you need to offer a specific solution to the problem raised earlier. For best results, briefly describe ONE concept about how your reader can save their marriage. You could also do a list in some of your blog posts with one to three ideas on how they can help their marriage. The idea is to keep it focused without overwhelming.

#5 – Wrap Up

Do you want the reader to leave comments?

If so, then make sure you leave a “Call to Action”. “I’d love to hear your take on this post. Please let me know what most resonated with you by leaving your comments below.” This is a great way to start getting blog posts populated with comments from readers. 

If you want them to click a link, “Click Here for additional Tools” to help them on their journey toward ________ (fill in their specific health, wellness or life issue).

Have a Free Report?

Ensure Your Blog Posts Offer a Free Report in Exchange for Email Addresses

This step alone will help you nurture your relationships through your email marketing outreach.

Don’t Fear a “Call To Action” in your blog posts. In my experience successful marketing outreach is marinated in heart based marketing.

I always taught my mental health teams to use marketing so they could engage diverse clients at different stages of change. Sometimes people who need help, need that extra little push or tug and that’s the beauty of the “Call to Action” when delivered correctly in your blog posts.

Serving is about stepping outside your comfort zone and asking your prospects to come closer to a solution …. One step and one click at a time.

I’d love to hear your comments on how these steps will help you reach out to the people who need your solutions. Leave your comments below and I’ll be in touch.


P.S. Read Tom’s Full Article At: http://tom-crawford.com/structure-engaging-blog-posts/

Fast Track Your MLM Home Business

Business Builders Fast Track Your MLM Success

Business Builders Fast Track Your MLM Success

Business Builders Are Essential to Building a Successful MLM Home Business

Building your MLM home business is critical to having the time, freedom and lifestyle you’ve been striving to develop.

The challenge? Finding business builders. That’s what I hear from mlm home business coaches and wellness advocates time and again.

Knowing how to find business builders creates the ability for you to work less and earn more. That’s what the MLM home business models promote. It’s based on networking with your friends and family with the aim of enrolling clients and attracting and engaging motivated business builders.

I was talking to several essential oil network marketers and they talked about wanting to find more mlm home business builders so they can build their down lines.

They mentioned that sometimes people immediately identify that they want to get involved in the mlm home business in addition to using the oils and products.

They get busy helping them do home meetings and live events, but sometimes they hit roadblocks that mlm home business builders throw up soon after enrolling.

Knowing  What to Say Sets the Stage for a Successful MLM Home Business 

What you say and how you say it in answering their objections can either salvage or destroy the person’s desire to go forward with building a successful MLM Home Business. The problem is that often they don’t come right out and tell you what’s going on because they aren’t always aware themselves.

It’s your role to help them raise their awareness so that you both can move ahead. 

It’s too easy to get side tracked by the dragons that show up on the journey (fear and uncertainty). I know first hand how powerful of a hold they can have on becoming successful. I’ve done my share of wrestling over the years. I’ve also had the pleasure of helping many of my clients tame these dragons within themselves as well as the people they coach, counsel and employ.

The first thing to do when your potential mlm home business builder starts to send out early warning signs that something is wrong, is to take a step back and really listen. Spend time drawing out their doubts and fears. 

Do You Know The Early Signs That Your MLM Home Business Builder is Ready to Jump Ship?

Your mlm home business builder cancels several meetings
• They say: “I’m having trouble finding anyone interested in meeting with me.”
• They aren’t as quick to return your calls
• They tell you that they have too much going on (or similar) to work on their mlm home business

All of these are early warning signs and need to be addressed in a direct and compassionate manner. This potential mlm home business builder loves the products and expressed an interest in making this one of their income streams. Now you’ve got to put your life jacket on and go to work to rescue them and your mlm home business. 

Whatever you do, don’t mistake the signs as the real issues. There’s a deeper disconnect that needs uncovered to help them get beyond the “yes, but….. “ phase of change.

Arrange a face-to-face meeting over coffee or lunch to just catch up and connect. Help them connect with the vision they had of how this mlm home business would change their health, family, freedom, choices, influence.

By having them touch the original vision, they’ll feel safer in sharing what’s really holding them back from building their MLM home business.

If you’d like more detailed help for your mlm home business builder, read my post: Rescue MLM Home Business Builders to Fast Track Your Success.

There’s a link in this post to a script you can use to help you facilitate a valuable conversation.

As a Leader, You Have the Power to Strip Fear of its Power. 

Once you help them identify what’s really standing in the way of their vision, you won’t have to find another mlm home business builder, because you’ll have done the work of saving the one you already have.

As always, I’d love to hear your comments on the post and any additional questions you may have about finding and cultivating effective mlm home business builders. Just leave your comments below.