Attracting Clients

Discover How to Get Coaching Clients Fast

Have you been wondering how to get health coaching clients fast?

If so, you are among the many who scratch their heads when trying to figure out how to get coaching clients fast. Getting new clients online is the foundation of effective lead generation.

But how?

There are SO many options for getting traffic, but which one is best?

Would it surprise you to learn that you’re asking the wrong question?

The real solution to how to get coaching clients fast is to focus on less traffic and more on the right traffic.

Interestingly, most of the coaches and wellness pros I work with struggle with understanding this concept.

You might be surprised to find out the unintentional mistake that’s keeping you practically invisible from getting new clients who are ready to take action now has everything to do with whom you choose to serve.

Often times you might think no one is coming to your site or contacting you from your other marketing materials. What if you are doing all the right things, but have the wrong messages for effective client attraction?

It happens to the best of us, but there are some simple solutions that are hiding in plain sight if you know where to look.

In this video, you’ll learn: 

  • The #1 mistake wellness coaches and health coach nurses make that keeps you practically invisible
  • The #1 thing you must do to attract clients who will be willing to pay you for your services
  • The #1 how to get coaching clients fast mindset block that’s keeping you from having the kind of beautiful breakthrough you love to help others have

Ready to learn how to get coaching clients fast? 

Want to read more about zeroing in on clients who are motivated to work with you? Check out this post: How to Attract Ideal Clients

To your fast and phenomenal success,

Darlene

Darlene Karpaski

Peak-Performance & Business Success Coach

3 Reasons a Nurse Health Coach Can Grow Income Without An Email List

Could a Nurse Health Coach Get Psyched About THIS

“Did you passionately set out to create an email list or did you passionately set out to change lives and create a nice life for yourself as a nurse health coach?

Yep, I’m with you.

When I transitioned from therapist/business manager to my own online business, I was dead set on helping wellness pros have happier, healthier and wealthier lives.

I had spent the last 15 years coaching, training and leading talented coaches, therapists, nurses and they were seriously struggling financially in their side coaching businesses.

Lots of websites but not many clients.

I went through the same thing, but thankfully a huge breakthrough turned my business and life around after I thought all was lost. So here’s what my colleagues and I know about why you don’t need an email list to generate fast income as a nurse health coach.

Reason #1: A Nurse Health Coach Can Get Paid Faster 

What’s the thinking behind email lists?

Build relationships with people. And an email list works over time IF you have your marketing messages, programs and website targeted to your ultimate niche market.

But you also need cash now, right?

…as it turned out I discovered I could get faster client sign-ups while my email list was growing by doing outbound relationship building.

I still get goosebumps when I think back to the first month I generated

$10,800 WITHOUT an email list.

Believe me, if you’re in shock, I get it. So was I! Jaw to floor stunned into silence.

If you could use even half that a month in your business, read the full post to find out how I did it.

Reason #2: Building an Email List Can Be Costly For a Heart-Centered Nurse Health Coach 

What happened early in my online business is that I spent thousands of dollars and years chasing the ELUSIVE email list and getting my website and the free gift right…

I spent tons of time on blogging for my website. I knew it would bring site visitors if I did all the SEO stuff right and the goal was for them to get my free gift and sign up for my email list.

One problem though…It was SLOW. Excuse me – slower than a turtle with his brakes on.

Like most of the clients who come to me, I spent all my money on my website and on multiple marketing programs thinking I would SAVE money and figure out how to put the pieces together on my own without mentoring.

After all, I had already designed and implemented a couple of 200K and 500K businesses, how hard could the online stuff be?

OMG – I was in for a super rude awakening. It was 2005 and I didn’t know the backend of a website, professional copywriting or email marketing funnels from a hole in the ground. I didn’t have a fighting chance at email list marketing.

So, if this is where you’re at…I get it wholeheartedly.

The cost of doing web-based marketing is financial and emotional as you’re a skilled nurse, not a niche marketing expert, professional copywriter, landing page pro or traffic specialist.

It took me years of advanced training to learn these skills, but the market has changed and people want more LIVE and video marketing action to make real life relationships instead of flat words on a page to engage them.

Do you feel like you’re losing your mind marketing your business? Check out this blog post: Is Marketing Your “Holistic Healing” Business Driving You Crazy?

Reason #3: Are You a Nurse Health Coach Eager to Have Fun Creating Instant Relationships?

Yep. You better believe it!

Finally, you can create more income by having fun interacting with real people instead of relying only on passive emails do your relationship building for you.

How?

By joining targeted Facebook Groups where your ultimate clients are already hanging out and looking for help.

Most people think Facebook Likes are important.

NOT.

Likes don’t engage people. If you spend your marketing dollars building a following of “likes” you’ll miss the real beauty of social media – creating and nurturing long-term relationships with people who want what you have and people who are great referral sources for you.

As a busy nurse health coach, you don’t have time to do all the marketing monkey business and divide your time between your business and professional position…

After all, your REAL goal is to exit the bureaucracy once and for all, right?

When you spend time interacting with real people in practically real time and delivering real value, you build credibility and become attractive to group members looking for a direction.

Plus it’s really rewarding and great fun to interact with people instead of waiting passively for people to sign up for your email list. Don’t get me wrong an email list is fantastic, but when you need income in your health coach business now, you’ve got to flow with the energy!

As a Nurse Health Coach you can create instant rapport and take the conversation into private messages where you can pace and stage a beautiful new relationship based on mutual trust and commonality.

So, by all means, stop spending all your time tweaking your site, free gift, and email funnel. That’s not where the real people hang out. It will cost you dearly to stay glued to that approach.

But it’s tempting because it keeps you busy and behind the scenes.

Time to stop hiding and let your light out in a big way.

If you’re a “nurse health coach” or wellness entrepreneur, you can generate 3-5 enrollment sessions by the end of this week with this highly effective approach.

To Your Extraordinary Success,

Darlene

Darlene Karpaski

Peak-Performance & Business Success Coach

Make Your Marketing Message Connect

The Right Marketing Message Has Them At Hello

 

How many clients can you bring in with the right marketing message?

LOTS.

Yet, many health coaches, therapists, and holistic health practitioners find it challenging to laser in on marketing message that attract their ideal clients.

Let’s face it. You’re up to your elbows in work and learning to do all this marketing stuff isn’t a cake walk.

But, you can attract more local and online clients by zeroing in on your client’s primary pain and speaking to it…in THEIR language.

Remember the Jerry Maguire movie with Tom Cruise and Renee Zelwegger?

My favorite line other than “you complete me” was “You had me at hello!”

You can have potential clients at “hello,” by getting your marketing message right.

Make Your Marketing Message Speak to Clients YOU Were Born to Serve 

There’s a natural life balance between what has healed within us and who we’re meant to serve. In other words, your work isn’t meant for the whole world, but for people you already deeply understand. I refer to them as your Highly Profitable Soul Niche.

If your “marketing message” is geared to the world or “anyone who has _____ problem,” you won’t be able to attract a steady flow of clients and income in your business. EVER.

That’s exactly what happened to me when I first started online back in 2002.

Just like you, I LOVE helping diverse people.  I had been a therapist and I was used to being ready to help anyone with anything. Those diverse skills work great when you’re serving clients, but it’s the kiss of death when you’re trying to attract clients.

Why? Because your marketing message that appears in your introduction, business cards, website copy, and social media need to be geared to ONE group or you sound generic and disappear in the sea of others who do the same thing.

If you want a profitable business that serves you, it’s important that you target one audience with compelling heart tapping marketing message… or risk not having your business rise to its full potential. 

I believe in Law of Attraction with my whole being and that things are meant to be…but I also firmly believe that sometimes we can use those thoughts to guard us against stepping outside of our comfort zones and doing the WORK.

One of my clients, Sarah is a Health Coach and is also in the essential oils business. Her website list lots of issues she helps with and she has oils for sale. Her site is like a one-stop shop for all kinds of issues so she talks about healing help, addressing your vulnerabilities, overcoming trauma, anxiety, relationship issues etc.

Her marketing message: She shifted her marketing message to suit whomever she was with thinking it would help her land new clients. As a result, her marketing message was vague and general.

She said she wished she had more leads and was sick of networking because she could hardly get anyone interested or if they were they didn’t want to pay!

I took a breath as I listened to her on the phone remembering my own experience with “shape-shifting.” It’s where you bend your marketing message and wing it instead of coming from the core of your inner genius. 

Make Your Marketing Messages Connect 

So think about this.

The clients you want to contact you are on an emotional roller coaster ride.

While we as nurses, therapists & health coaches see the interconnectedness of many illnesses and issues, clients see their issue as entirely UNIQUE.

We talk “wellness, healing, transformation, energy etc.” but clients don’t emotionally connect to “practitioner speak.”

To attract new clients…meet them at their model of the world and speak as they speak

They think in very specific terms called ‘keywords’ and they use those to search for help online.

Too often generous hearted health coaches, therapists, and nurses use a very large and expansive marketing message.

Most of my clients start off by saying: I want to help awaken others who are limiting themselves or not getting well in traditional health systems or speak about healing and wellness in general.

Problem.

Clients who are seeking help and willing to pay for it don’t go to Google and type in: “help me stop limiting myself, get well, heal my life.

They go to Google and say: “Reduce, Stop, Treat, Resolve…. Then they add their problem: arthritis, anxiety, financial crisis, depression, fibromyalgia, weight gain, diabetes, etc.”

To get lots of attention and interest in your services, you need to give listener’s or site visitors something to sink their teeth into with targeted marketing messages that light up THEIR radar.

Its all about connecting heart to heart by using their words and search terms.

For example: “I help people learn how to naturally relieve pain.”

Now that’s somewhat specific.

But I can tell you a secret to achieving expert status in your niche. Want to know what it is?

Identify ONE specific audience & create your marketing message to address their area of greatest vulnerability. When you connect your skills and your gifts it’s easy to find your Soul Niche Audience and finally create the life and business of your dreams.

Joan was stunned because she thought zeroing in would lessen her exposure to clients.

So, after some fun playing with a variety of people and possibilities, she got real clarity on her direction. Once we got deeper into her sacred gifts it became clear to her that she deeply understood the challenges of moms who were running businesses from home.

Sarah’s message now says: I help busy mompreneurs relieve back pain without the mind-dulling side effects of drugs!

After she redesigned her marketing messages and started sharing them, people were immediately drawn to her everywhere she went.

I remember the first time it happened, she emailed me and said “Oh my goodness, this was easier than I thought. I feel like I have an identity that people can understand now. I have referrals and new clients reaching out to me from ONE networking event and people contacting me through my site. Now I see they didn’t understand my expertise before – heck I didn’t even understand it!”

If you would like to know how to change more lives by zeroing your expertise & marketing messages…

 

I would feel honored to help you discover your ultimate marketing message, so you can sign up the clients you were born to serve!

Blessings,
Dar

Darlene Karpaski

Founder & CEO Wellness Marketing Warriors, LLC

7 Tips to Easily Attract “Ideal Clients”

Ideal Client - Wellness Marketing Warriors

Ideal Clients Come From Putting Your Energy First

What if attracting your ideal clients was incredibly easy?

You know like pouring a glass of water.

What would it feel like to have prospective clients find you and pay higher fees for your transformational work?

In a few moments, you’ll learn 7 keys to attracting “ideal clients” that will pay well for transformational services.

Imagine working ONLY with “ideal client’s” who already value you and your unique expertise?

No convincing or prodding…

…Immediate recognition and rapport when they land on your site or meet you in person.

Ideal Clients Pay Higher Fees

Okay, so now it’s getting good, right?

Ideal clients pay premium fees for your services because they perceive you as a highly credible expert who deeply values their unique struggle.

You get paid higher fees for the same work from clients who can’t wait to learn from you, because you’ve come from the center of your soul in your marketing.

More than traditional training-based credibility, “ideal clients” are looking for connection. They need to know you’ve walked a mile in their shoes and know how to navigate the bumpy transitions from suffering to freedom.

Communicating soul to soul is what builds credibility in their eyes.

“Everyone marketing” is a recipe to attract folks who are in a state of lack and will fight you every step of the way to sign on.

It’s the BIGGEST mistake I see incredibly gifted coaches, energy medicine and holistic practitioners making.

What’s worse is that you may be actually repelling “ideal clients,” because they can’t SEE or HEAR how valuable your services are.

No matter what you say or how you say it, they don’t resonate at your frequency…YET.

Rule of Thumb: If you find yourself leaning toward a prospective client to try to get them to understand why they need what you’ve got, a warning bell should go off.

Don’t let yourself go to that place. It undermines your energy and makes you less attractive to clients.

It’s a terrible way to flush your energy and light down the drain! And I’m standing for your beauty and brilliance!

Your ideal clients are out there.

You just need to trust that everything happens on an energy level first and that learning how to communicate your story is step one.

Ideal Clients Will Boost Your Productivity

The process of getting clear on whom to serve is an “I’m taking care of me first” move.

It’s taking care of you, because you get paid well to work with ideal clients who inspire you to new heights and energize your mission.

Imagine your business as a prosperity producing joy!

Imagine setting your business up to serve you instead of serving it!

Doesn’t that sound luscious?

It is.

Listen to what happened with Karen after participating in the Soul Niche Success System:

Karen had a 45% boost in new clients in just 6 weeks!

As a result, her confidence was up and she recognized that her ideal clients are: 

  • Motivated to do the work between sessions
  • Curious to learn self-care tools
  • Like to use energy medicine and other non-traditional treatments
  • Women who have a history of anxiety resulting from parental trauma
  • Ready to leave the identity of “victim” behind them
  • Clients who ENERGIZE her

When you work with ideal clients, they are thrilled to be working with someone who really gets them.

It’s like getting paid to do what you love…

Narrowing down your ideal clients is the hardest thing for many heart-based Coaches and Energy Medicine Practitioner’s, but it’s the most loving action you can take to support your dreams and your family.

You need to speak the special love language of your “ideal clients” so they’re magnetically drawn to you.

Grateful, motivated high-paying “ideal clients” will seek you out when you know yourself and your unique gifts in this world.

Newsflash: Your gifts aren’t your skills. Your gifts come from what you were born with and what you gathered through overcoming challenging life events.

Consciously Attract Your “Ideal Clients”

What if new ideal clients connected with you simply through the power of your “consciousness” allowing you to have more free time to do what you love?

“Consciousness” sounds like a fuzzy business concept, but it’s the ONE thing that makes a difference in attracting and serving your ideal clients.

“Conscious business”, explains Fred Kofman Author of “Conscious Business: How to Build Value through Values, means finding your passion and expressing your essential values through your work.”

Ideal Clients Value What You Value

If you’ve been trying to attract clients – any clients, it’s like trying to flag down an airplane with a tiny penlight.

It’s just not bright enough for anyone to notice.

That’s why step one of my Soul Niche Success System begins with helping you clarify your Mission, Vision & Values in a powerful experiential process.

It amplifies your gifts and sets the stage for your becoming highly aware of “ideal clients” who will to create a movement around your mission.

The clearer you are on your values, what matters most to YOU, the easier it is to get new ideal clients in your coaching practice or healing business.

Every marketing article talks about focusing on your client and speaking their language.

Love that advice IF you’ve already clarified who you are FIRST.

If you aren’t clear on which YOU will lead your marketing, then your messages will “leak” uncertainty and ambivalence. You know what I’m talking about, because you are diversity within!

You are an amazing and talented soul who has a wealth of gifts, but unless you know what makes you ONE of a kind as healer, teacher, coach and energy medicine practitioner, you have a match but no kindling.

That’s why I always teach my clients to honor their “diverse and creative gifts” in particular places in their businesses, so your message is clear and credible in the eyes of those who need you most.

In fact, the easiest way to attract “ideal clients” is by getting conscious of what matters most to you.

Raising your consciousness means getting under the hood and into your inner psychology and into the heart of your mission.

Who are you and what makes you tick?

What did you come here to do?

How can you become financially free through your contributions?

How To Easily Attract Ideal Clients?

  1. Stop marketing to “everyone.” You’re not an “everyone” and you would balk if someone said you were. So stop thinking of prospective clients as “anyone!”

 Stop spending money and time on your website until you get clear on your ideal clients and create marketing messages that laser focus in on their needs.

  1. You have unique gifts that fit like “lock and key” with the clients YOU were born to serve; Your Soul Niche.

 Take the steps to unleash your hidden gifts so you can identify your Soul Niche and take your place in the healing revolution!

Your gifts are the heart of creating a grander impact in the world and freedom to live life on your terms.

  1. Choose to only work with ideal clients who are not only willing to pay you, but who will also enhance & boost your energy.

It’s like getting paid twice and it’s so much fun! When giving and receiving flow, miracles take place in both lives.

  1. Tap into Your Soul Gifts: Look at the situations where you’ve had to overcome traumatic situations in your life.

I have always found that the scars we carry reveal our greatest vulnerabilities as well as our greatest untapped strengths. I call these your Soul Gifts. They are the building blocks of an irresistible online presence and getting paid what you’re worth.

  1. Ask yourself “Who are my favorite clients?” Write a list of them and notice what they have in common. Certain age group, gender, profession, and personality type, line of work.

Use that as part of your screening process. Notice your energy when you think of them. Then think of a client that isn’t ideal for you. What’s different? Knowing what to screen in and out is key to telling the Universe that you’re ready for ideal clients in your life.

  1. Choose To Create Mutuality: Remember when you do “Discovery Sessions,” clients aren’t just interviewing you.

 This is your opportunity to interview for clients who are aligned with what you’re creating in this world – not just for others, but also for you and your family.

Choosing only ideal clients honors you and the prospective client and puts the Universe on notice that you are ready to receive what you’ve been asking for.

  1. Create higher income levels by honoring the speed of spirit: When you compromise to “just get a paying client,” you are stopping the flow of money, because you’re coming from constriction.

You’ll get “there” much faster if you slow down and gather your internal resources. That was my secret to rapidly re-organizing broken businesses into profitable ones.

When your clear on your goal and how you want to roll, you’ll have an easy time attracting high-end ideal clients to work with you.

Trust your inner light and UNIQUE purpose in this world. You have what it takes.

Be aware of chasing 6 & 7 figure promises online and throwing yourself into endless marketing activity without getting your foundation straight first.

Remember who you are and what you know.

There’s no one else like you in this world.

There will never be another soul like you.

Ever.

You know more than you think you do.

Follow your instincts and your “ideal clients” will follow you.

Love & Light,

Dar

Set the Stage For Client Attraction In Your Holistic Healing Business

Is Marketing Your “Holistic Healing” Business Driving You Crazy?

If trying to market your “Holistic Healing” or wellness coaching business is driving you up a wall, join the club.
Agitated woman with laptopAt this very moment, hundreds of thousands of “holistic healing” pro’s, holistic practitioners and healing pros are pulling their hair out wondering what’s wrong.

In a moment you’re going to learn the Movie Model for Getting holistic healing clients, but first let’s look underneath the hood of this issue.

How Do You Get Your Holistic Healing Business on The Map?

By choosing to attract your Soul Niche: the people YOU were born to serve…

…Instead of pursuing the ever elusive “everyone!”

You know you have a sacred life purpose – it’s always whispering in your ear or waking up with you before you start your day, but how much energy have you spent letting that part of you emerge in your life let alone your marketing?

Success comes from creating…

…Actually re-creating you through the opportunities hidden in the midst of your business barriers.

Yes, even business barriers are gifts in disguise!

“Why can’t I get more clients and money flowing into my  “holistic healing” business?

I’ve got skills.

I’ve got passion.

I’m well trained and I have legitimate credentials.

So, where are MY holistic healing clients?

What am I missing?

Take Your Life Back From Tweaking Your Holistic Healing Site

Again.

Endlessly.

That’s what I used to do in my first few years striving to provide “holistic healing” services.

Tweak to the tenth power and still few clients came!

I spent my life blazing trails through emotional and physical roadblocks and restoring broken businesses to health and profitability, but nothing prepared me for the online world.

Just like every other holistic healing professional struggling to make it happen with traditional marketing programs…

…I know you’re asking yourself:

  • Maybe I need to write more?
  • Maybe I need to add different images.
  • Maybe I need to create a new service or get more training.
  • STOP!

So much misinformation is out there about getting healing and holistic healing clients and it confuses some of the most talented folks I know.

We are sensitive and conscious souls that don’t thrive with conventional advice.

We march to the beat of a different drummer and need something that resonates with our sacred purpose and belief in the interconnectedness of life.

Bottom line: Your holistic healing website copy is one of the last pieces of the marketing puzzle.

It’s what to do after you’ve identified your Soul Niche: the clients YOU were born to serve and then wrapped your gifts and services into a cohesive client attraction campaign.

Otherwise, the few clients who do find you by chance won’t be motivated to connect.

In their eyes…No one’s home.

They haven’t seen what they needed.

They land.

They scan your site.

They leave.

Pronto.

While marketing your coaching business is important, it’s the wrong thing to do…

…At this stage of your process.

My mantra: Stop marketing and start creating relationships with people you’re meant to serve in your “holistic healing” business.

It comes down to setting the stage for visitors to stop surfing and start connecting heart to heart with you and what you offer by learning to speak their unique online language.

But that’s the real question, isn’t it?

Who are your holistic healing clients exactly?

And which version of you will show up to serve!

Most life coaches and holistic healing pros are incredibly inclusive and try to work with everyone in their coaching businesses, but that leaves you invisible in circles where prospective clients are searching for solutions.

Marketing before getting your holistic healing niche and message straight is like trying to shoot a movie before you have the plot, script and set in place.

It’s a recipe for losing at the box office.

Don’t worry.

We all flown by the seat of our pants and landed up in “never, never land.”

To be a Holistic Healing Star, you’ve got to create the right movie part or you just end up looking like Hazel on the Brady Bunch when you’re meant to be Jennifer Beals in Flashdance!

Don’t look like and sound like every other coach or “holistic healing” pro out there. You’re not.

You’re one of a kind and its time for you to step up and claim it.

Use the Movie Model To Put Your Holistic Healing Service On The Map

Lights.

Camera.

Action.

Honor this sacred order and poof motivated holistic “healing clients” will not only find you, but be inspired to work with you.

Lights: Illuminate your mission, your vision, your soul gifts and inspiring story.

Never forget YOU are the light. Remember, all great brands know that people don’t buy services; they buy WHY you do it. Take the time to sort through the amazing life stories you’ve gathered and learn how to use one of them to build a brand that makes your business one of a kind.

Camera: Learn which holistic healing or coaching clients you are wired to serve and zoom in on learning their unique language (hint: keywords), burning needs and wrap your marketing around them. That way they can find you online and feel deeply understood when they do.

Action: Go get em! Now you’ve got clarity, credibility and cohesiveness. Now you can drive targeted prospects to your holistic healing website by speaking their language and using their search words to educate them on why they have their problem and how your solution is a great fit.

So, if you’re just getting started as a coaching or “holistic healing” professional or you’ve been at it a while and you haven’t gotten YOUR movie on the big screen, one thing is for sure:

You have a distinct and sacred purpose in life.

You have the tools to help your clients take their lives back from physical, emotional or spiritual distress.

That’s what you were born to do.

Let’s help prospective clients immediately recognize your shiny star power as the solution they’ve been searching for.

Learn how to transform more lives in your holistic healing business by discovering your Soul Niche.

Connect with me today!

To YOUR Sacred Purpose,

Dar